- Nov 28 Fri 2008 17:13
- Nov 26 Wed 2008 10:51
It used to be that shopping was a fairly simple activity - you went to the supermarket, picked up what you needed, paid for it and left. But in recent years it's become a lot more complicated. Supermarkets in the UK now sell much more than food: you can get your insurance there, pay bills and a variety of other services. In many ways they've become a one-stop shop for lots of life's daily chores.
You can also get 'rewards' - join up and get a 'loyalty card' and every time you shop you'll get points and discounts. And just when you thought supermarkets couldn't offer anything else, they turned into mini-banks, offering you cash when you shop. Go into any UK supermarket, pay for your shopping, and you're more than likely to be asked if you want 'any cashback with that?'
- Nov 12 Wed 2008 09:40
- Nov 07 Fri 2008 11:10
- Nov 04 Tue 2008 16:41
The Bradley Effect :
Bradley 指從前洛杉磯市長 Tom Bradley (1917-1998), 他是非裔美人 (African-American), 但聲望很高, 所以 Bradley 做過市長後, 想更上一層樓, 遂在 1982 年競選加州州長。事前的民調說 Bradley 穩操勝算, 而結果竟是落敗, 那表示民調有問題, 最大的問題出在接受民調的人沒有說實話, 而這些撒謊者又全是白人, 這即是所謂 Bradley effect。